Digital Design for Cavender’s
Design for the Western Wear Enthusiast
Design for the Western Wear Enthusiast

Client
Cavender's
Services
Email, Social
Web Banners
Industries
Retail Marketing
Date
2021-2022
Who is Cavender’s?
Who is Cavender’s?
Cavender’s is a trusted cowboy boots and western wear outfitter with 79 stores across 11 states. This company brings the best of authentic Western style to its customers. I’ll showcase the email and social media design projects I’ve created for them.






Showcasing a Bestseller
Showcasing a Bestseller
I displayed the boots in their intended environment to help customers visualize themselves wearing them. This was followed by a detailed image of the boots, to show the quality and style.
Lifestyle Imagery
Lifestyle Imagery




Bringing the Cowboy Style to Life
Bringing the Cowboy Style to Life
My goal for these designs is to showcase how Cavender’s apparel can fit into customers’ lives while humanizing the brand.
Holiday Sales
Holiday Sales




Driving Holiday Sales
Driving Holiday Sales
My goal with these holiday emails & web banners was to boost sales and drive more traffic to the store. To achieve this, I used typography to highlight different price points and incorporated the bold color red to grab the recipients’ attention.
© 2024 Julia Pamer Design
© 2024 Julia Pamer Design
Digital Design
for Cavender’s
Design for the Western
Wear Enthusiast
Design for the Western
Wear Enthusiast


Client
Cavender's
Services
Email, Social
Web Banners
Industries
Retail Marketing
Date
2021-2022
© 2024 Julia Pamer Design


Who is Cavender’s?
Who is Cavender’s?
Cavender’s is a trusted cowboy boots and western wear outfitter with 79 stores across 11 states. This company brings the best of authentic Western style to its customers. I’ll showcase the email and social media design projects I’ve created for them.
Boots Emails
Boots Emails


Showcasing a Bestseller
Showcasing a Bestseller
I displayed the boots in their intended environment to help customers visualize themselves wearing them. This was followed by a detailed image of the boots, to show the quality.
Lifestyle Emails
Lifestyle Emails


Bringing the Cowboy
Style to Life
Bringing the Cowboy
Style to Life
My goal for these lifestyle emails is to showcase how Cavender’s apparel can fit into customers’ lives while humanizing the brand.
Holiday Emails
Holiday Emails


Driving Holiday Sales
Driving Holiday Sales
My goal with these holiday emails was to boost sales and drive more traffic to the store. To achieve this, I used typography to highlight different price points and incorporated the bold color red to grab the recipients’ attention.
Bringing Western Flair to Social Media
After designing each email, I created social media posts using the email's images. Some posts received over 4,000 likes on Instagram and Facebook.





