Digital Design for Cavender’s

Design for the Western Wear Enthusiast

Design for the Western Wear Enthusiast

Client

Cavender's

Services

Email, Social

Web Banners

Industries

Retail Marketing

Date

2021-2022

Who is Cavender’s?

Who is Cavender’s?

Cavender’s is a trusted cowboy boots and western wear outfitter with 79 stores across 11 states. This company brings the best of authentic Western style to its customers. I’ll showcase the email and social media design projects I’ve created for them.

Showcasing a Bestseller

Showcasing a Bestseller

I displayed the boots in their intended environment to help customers visualize themselves wearing them. This was followed by a detailed image of the boots, to show the quality and style.

Lifestyle Imagery

Lifestyle Imagery

Bringing the Cowboy Style to Life

Bringing the Cowboy Style to Life

My goal for these designs is to showcase how Cavender’s apparel can fit into customers’ lives while humanizing the brand.

Holiday Sales

Holiday Sales

Driving Holiday Sales

Driving Holiday Sales

My goal with these holiday emails & web banners was to boost sales and drive more traffic to the store. To achieve this, I used typography to highlight different price points and incorporated the bold color red to grab the recipients’ attention.

© 2024 Julia Pamer Design

© 2024 Julia Pamer Design

Digital Design
for Cavender’s

Design for the Western
Wear Enthusiast

Design for the Western
Wear Enthusiast

Client

Cavender's

Services

Email, Social

Web Banners

Industries

Retail Marketing

Date

2021-2022

© 2024 Julia Pamer Design

Who is Cavender’s?

Who is Cavender’s?

Cavender’s is a trusted cowboy boots and western wear outfitter with 79 stores across 11 states. This company brings the best of authentic Western style to its customers. I’ll showcase the email and social media design projects I’ve created for them.

Boots Emails

Boots Emails

Showcasing a Bestseller

Showcasing a Bestseller

I displayed the boots in their intended environment to help customers visualize themselves wearing them. This was followed by a detailed image of the boots, to show the quality.

Lifestyle Emails

Lifestyle Emails

Bringing the Cowboy
Style to Life

Bringing the Cowboy
Style to Life

My goal for these lifestyle emails is to showcase how Cavender’s apparel can fit into customers’ lives while humanizing the brand.

Holiday Emails

Holiday Emails

Driving Holiday Sales

Driving Holiday Sales

My goal with these holiday emails was to boost sales and drive more traffic to the store. To achieve this, I used typography to highlight different price points and incorporated the bold color red to grab the recipients’ attention.

Bringing Western Flair to Social Media

After designing each email, I created social media posts using the email's images. Some posts received over 4,000 likes on Instagram and Facebook.